Reale Lab
Read more

The innovation hub of Reale Group: a unique initiative in the Italian scope

Read more
Book your appointment

Our team is at your service to have a coffee and talk with you about your idea.

Read more

We are constantly looking for ideas and projects intended to improve everyday life.

Reale Lab is a center entirely dedicated to explore innovation strategies which are most relevant to the future of insurance and its related services.


Innovation Hub constantly looking for ideas and projects intended to improve everyday life

Reale Lab 1828 is a unique initiative in the Italian scope. With its international team composed of 20 Professionals, Reale Lab 1828 is, in fact, a business unit detached from the holding Companies, with a dedicated budget as well as simplified and speedy processes. It is an agile organization which looks more like a startup than an almost two centuries old Company.

Read more


Our pride!


Innovation Specialists


Explorations Areas


Cups of coffee every day


Multi sector, international innovation hub

Reale Lab 1828 is a multi sector, international innovation hub, constantly searching for new ideas and projects able to improve people’s lives, riding the new trends that mark the current decade.


We are interested in new ideas, new technologies, new business models , in order to launch enterprises, test them and quickly put them into effect. We want to convert innovation into a concrete and real asset for the entire Group and its stakeholders.


We wish to talk to whoever has ideas, in a perspective of permanent “open innovation”, and always interact with the entire Reale Group, in order to keep the focus on utility, feasibility, scalability and ease of integration within the enterprises.


It is important for us to disseminate the culture of innovation across the Group, along with the knowledge of new working methodologies, the wish to progress! Our action always starts with people and we ourselves learn while working together.


Services, ideas and technologies able to improve people lives

While sharing Reale Mutua and its international Group’s fundamental values , Reale Lab 1828 strongly believes in focusing on people to whom it devotes all its energy, carefully and eagerly searching services, ideas and technologies able to improve their lives.

That’s why Reale Lab 1828, supported by a team of researchers, specialized in cutting edge technologies and new IT frontiers, has chosen some innovation areas to focus on.


Creating new ecosystems, processes and products by applying blockchain to the insurance business.

Leggi tutto


Turning claims management into a customer service opportunity.

Leggi tutto

Data science

Driving Artificial Intelligence development towards a human-centric future.

Leggi tutto

Eurapco Innovation Lab

Disruptive innovation and contamination at 360° at European level.

Leggi tutto


Omni-channel payment experience, simple, fast, secure and economical.

Leggi tutto


Innovation and sustainability: combining these two elements, to take care of our planet and all its inhabitants.

Leggi tutto


Exploring, testing and validating new models of interaction and new services tailored to the needs of metaverse users.

Leggi tutto


Smart modernisation of our cities through smart mobility.

Leggi tutto


Designing a new offer and providing innovative and appropriate services to SMEs.

Leggi tutto


Design and offer simpler, more personalized and adjusted underwriting and pricing processes.

Leggi tutto

Re-inventing Insurance & IoT

Re-inventing the way we do insurance by focusing on the Internet of Things

Leggi tutto

Silver Age

Design an innovative offer that responds to the needs and characteristics of the different Senior profiles.

Leggi tutto

Tech exploration

Exploring the new frontiers offered by technology with an eye to the near future.

Leggi tutto


New ideas for taking care of people: new solutions, technologies or models of relationships.

Leggi tutto

Do you want to be the leading actor of the future? Contact us!


Book you appoitment

Our team is at your service to have a coffee and talk with you about your idea. Find out the right Specialists!

See the calendar

Send us your idea

Reale Lab is ready to receive your good idea and build it with you to tranform it in a business

Go to the form

We firmly believe in the value of relationships and external influences


Reale Mutua and Reale Lab 1828 will be waiting for you at the Wired Next Fest in Florence (29-30 September 2018)

Read more


We have two main locations: in Italy and Spain

Our headquarters are built to the highest architectural and environmental standards, with innovative and technologically advanced workspaces.

Reale Lab 1828 - Italy

Via Santa Maria 11
10122 TORINO 

Come to visit us

Reale Lab 1828 - Spain

Calle Príncipe de Vergara 125
28002 MADRID 

Come to visit us

For info, write at:

If you want more information, fill the contact form

with your data and send us a message!

Contact us